Estee Lauder for Mad Men

You admire their retro style and Estee Lauder continues to take a page out of the Mad Men playbook with a new collection of makeup that's a bit more Betty than Joan. It's softer colors would work well with a fair-skinned blonde, nicely bronzed brunette, or just merely someone looking to add some touches to their personal collection. I like that they're focused on rich petal pinks that are fewer and further between in beauty these days.

(photo: courtesy of Estee Lauder)